Vision, Mission, and Strategy at Starbucks Essay -- Business Analysis

Starbucks was bought out by current chief operating officer Howard Schultz in 1987. Since then, Andrew Harrer (2012) reports the company has grown to operate over 17,244 stores worldwide (para. 1). peril (n.d.) reports in its yearly 100 Best Companies to Work for that Starbucks employs some 95,000 employees. From completely a handful of stores in 1987 to a billion dollar certify today, the success of Starbucks is due in great deal to their corporate culture, specifically how employees, or as Starbucks calls them, partners are treated. Joseph Michelli (2007) echoes this sentiment, A great cup of java is only part of the Starbucks success equation (p. 767). The Starbucks corporate culture is not easily summed up because it is multidimensional. However, Starbucks leadership reiterates several key words on a regular basis everything matters, playful, human connection, respect, dignity, and care. In fact, many of these words can be found in their missionary station statement. Starbuc ks partner mission statement reads Were called partners, because its not only when a job, its our passion. Together, we embrace diversity to create a dapple where each of us can be ourselves. We always treat each other with respect and dignity. And we hold each other to that standard. (Starbucks.com, n.d., para. 2).Starbucks strives to be the train between clobber and home for its customers, and strives to create a place to work where productivity shines above any differences between colleagues. The hiring process begins with the interview. Online forums often bring on the same types of questions asked at interviews. These questions generally refer to how an individual handles conflict with colleagues, requests for reading on how they might have disappointed a customer, why... ...leadership and a uninfected performance appraisal system.Works CitedAguins, H. (2009). Performance Management (2nd ed.). Upper charge River, NJ Prentice Hall.CNN Money (2012). 100 Best Companies to Work For. luck Magazine. Retrieved from http//money.cnn.com/magazines/fortune/best-companies/2012/snapshots/73.htmlHarrer, A (2012, January 26). Starbucks Corporation. The New York Times. Retrieved from http//topics.nytimes.com/top/news/business/companies/starbucks_corporation/index.htmlMichelli, J.A. (2007). The Starbucks set out 5 Principles for Turning Ordinary into Extraordinary. New York, NY McGraw Hill. produce Edition.Schultz, H. (2011). Onward. New York, NY Rodale. Kindle Edition.Weber, G. (2005, February 1). Preserving the Starbucks Counter Culture. Workforce.com. Retrieved from http//www.workforce.com/article/20050201/NEWS02/302019989